People read an awful lot about Apple, Google and their smartphones


With the year nearly at an end, it seemed like a good time to take a look at which Gigaom posts generated the most traffic during 2014. The results speak for themselves: people really like reading about Apple, Google and the ecosystems that surround these companies’ mobile operating systems.

I gathered headlines from the 500 most-read Gigaom posts in 2014, and then visualized which brands, topics, technologies and products appeared the most. iPhone topped the list with 46 mentions, followed by Google with 39, iOS with 34, Android with 30 and Apple with 25.

gom2014viz copy

This aligns pretty closely with a similar analysis I did earlier this year analyzing keywords across the entirety of Gigaom posts published during 2013. If there’s a big difference, it’s the sample size (we publish several thousand posts per year) and the publication date (the earlier analysis was limited to posts published in 2013). But the overall trend of consumer content driving…

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